{"id":100,"date":"2025-01-27T13:14:26","date_gmt":"2025-01-27T13:14:26","guid":{"rendered":"https:\/\/softwarecaptains-academy.be\/?page_id=100"},"modified":"2025-02-05T07:25:30","modified_gmt":"2025-02-05T07:25:30","slug":"product-strategy-for-ctos","status":"publish","type":"page","link":"https:\/\/softwarecaptains-academy.be\/index.php\/product-strategy-for-ctos\/","title":{"rendered":"Product Strategy for CTOs"},"content":{"rendered":"\n
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Your company is your product<\/strong><\/p>\n\n\n\n

As a technical leader\u2014whether you\u2019re a team lead, tech founder, or engineering manager\u2014you know that your company\u2019s success is directly tied to the strength of your product.<\/p>\n\n\n\n

To build a world-class product, you need a clear, compelling, and actionable product vision<\/strong> that aligns your team, scales with your company, and drives impact.<\/p>\n\n\n\n

In this Masterclass for Technical Leaders<\/strong>, you\u2019ll learn how to craft that vision and turn it into a product that delivers.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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What you’ll learn<\/h2>\n\n\n\n

As a CTO, you’re responsible to build or to contribute to a backlog and a roadmap for your product. How do you start with that? How do you prevent that with every new day a new priority arises from your CEO or Sales?<\/p>\n\n\n\n

We’ll cover these topics:<\/p>\n\n\n\n

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  • How do I start with a planning, backlog, roadmap?<\/li>\n\n\n\n
  • How do I maintain the balance between short term agility and long term strategy?<\/li>\n\n\n\n
  • How do I build a successful sales-led product strategy?<\/li>\n\n\n\n
  • How do I build a succesful product-led-growth (PLG) strategy?<\/li>\n\n\n\n
  • How do I communicate my roadmap to my CEO and my peers in sales, marketing, customer success, finance, … ?<\/li>\n\n\n\n
  • How do I translate the roadmap to the bottom line in my company?<\/li>\n\n\n\n
  • How do I prevent an overloaded roadmap, so I can deliver what I promise?<\/li>\n\n\n\n
  • How do I build a product metrics dashboard?<\/li>\n\n\n\n
  • How do I manage technical debt in my roadmap?<\/li>\n\n\n\n
  • How do I collect essential customer’s feedback with minimal overhead?<\/li>\n\n\n\n
  • How do I deliver my roadmap in sprints and releases?<\/li>\n\n\n\n
  • How do I recruit a product manager or product owner? What can I expect from them?<\/li>\n<\/ul>\n\n\n\n

    What you’ll get<\/h2>\n\n\n\n
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    • Insight in typical roadmap challenges:<\/strong> You’ll get an overview of the challenges that come with building a roadmap<\/li>\n\n\n\n
    • Practical strategies:<\/strong> Learn how to tackle those challenges.<\/li>\n\n\n\n
    • Decades of experience:<\/strong> Peter has worked in product development for decades.<\/li>\n\n\n\n
    • Q&A sessions:<\/strong> Ask your specific questions and receive tailored advice.<\/li>\n<\/ul>\n<\/div>\n\n\n\n
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      About Peter<\/h2>\n\n\n\n
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      Peter is a seasoned product strategist and technical leader with a track record of driving product vision, scaling teams, and aligning technology with business impact. With experience as a CPO, CTO, and Managing Director across SaaS, AI, and enterprise platforms, he has successfully led product transformations, market expansions, and high-growth initiatives.<\/p>\n\n\n\n

      With 20 years of experience coaching delivery teams<\/strong>, he understands the challenges technical leaders face when bridging strategy and execution. From redefining MRP\/ERP strategies at Visma Bouwsoft to accelerating AI-driven knowledge sharing at Manual.to, he has consistently delivered market-performant roadmaps, data-driven decision-making, and high-impact product launches.<\/p>\n\n\n\n

      In this Masterclass for Technical Leaders<\/strong>, he distills those insights into a pragmatic approach to product vision, strategic alignment, and roadmapping<\/strong>, designed to bypass common pitfalls and drive business success.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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      Practicals<\/h2>\n\n\n\n

      The next Masterclass Product Strategy for CTOs will take place on June 3, 2025, in The Brain Embassy in Antwerp.<\/p>\n\n\n\n

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      • Arrival at 9:00<\/li>\n\n\n\n
      • Start workshop at 9:30<\/li>\n\n\n\n
      • Lunch is foreseen<\/li>\n\n\n\n
      • End workshop at 17:00<\/li>\n<\/ul>\n\n\n\n

        You’ll pay \u20ac 1.250. SMEs in Flanders who use the KMO Portefeuille will only pay \u20ac 875 themselves.<\/p>\n\n\n\n

        Register for the Masterclass Product Strategy for CTOs<\/h2>\n\n\n